How to Find the Right Web Design Company for Your Business

Web Design Companies for your business – Franklin TN, Nashville and Brentwood.

With over 16 years as a web design and digital marketing company, we’ve had the opportunity to support throughout the Nashville, TN markets and nationally.  Over the years we’ve compiled a list of things to help you make the right choice for your business’s needs.  We hope this list is helpful in your journey to create a great online presence for your business:

1. Know Your Web Design Budget

It’s really important to have your budget figured out (a range is perfectly fine) before you even start looking at web design firms. It may help to do some research on what a website should cost but be prepared to know your budget. In reality, not every company is right for you. Some may specialize in bigger companies and may be too expensive while some might be way cheaper because they lack experience or quality.  Having a budget ready and being honest about what you need are prepared to invest will help you narrow down your search and find the company that best fits you.

2. Website Customer Support

Communication is key to success in a web design project. If they have amazing skills but poor communication, this will not help you when you cannot reach them during important milestones that are time-sensitive.  Test the company’s customer service and see how long it takes them to respond and how detailed they are in response to your inquiries. This will be a pretty good indicator of how they will perform for you when you are mid-project.

3. View Website Design Portfolios

Always, always, always view a company’s work before signing an agreement with them. As the old adage goes, “the proof is in the pudding.”  Looking through the company’s previous work will give you a good idea of how they will be able to get your website to be what you expect in the end.  Don’t just settle for a portfolio with good-looking websites. Look for a company with a portfolio of good-looking websites that perform well, good companies, and that have stats to back up online marketing results.

4. Read Reviews and Testimonials about Web Design, Web Support, and Website Services

It’s one thing to hear from the agency about how great they are, but sometimes you need to hear it from other people who’ve worked with the company.  If you’re trying to decide between several different web design companies, take a look at what past clients have said about them on review sites like Google and Facebook.  Make sure that a majority of the reviewers have great things to say and that there are enough reviews from reputable companies.  If they have been around long enough and have done a lot of good work then they will have plenty of reviews and maybe even a few negative ones but this normal and respectful.  Avoid those with 5 stars or limited reviews.  This is usually a sign that they lack experience or that the reviews are not accurate. Lastly, ask for references.  This should be an easy thing to produce for a good firm.

5. They Have Longevity in Web Design and Digital Marketing

The web may change very fast these days, but that doesn’t mean you should trust some fly-by-night web design company or a freelancer that probably won’t be around in a year. Every year there are tons of new web design companies that pop up—and just as many that close down. A true test of a web design agency’s ability is their longevity. You want a company that’s been around for a while—and one that plans to stick around. The more experience a design company has, the more they’ve had to change and adapt to the many new trends of the internet/marketplace and have learned good processes and ways to service many changing client needs. And, the more likely they’ll be around next year to help support your company.

6. Keep It All in One Place – Business Class Services (Domain, Email, Website, Internet Marketing, Applications, Hosting, Webmaster Support, and more)

It’s very helpful and convenient to be able to simply have one company handle everything that relates to your website and online presence. Secondary services are anything that will support your business and your online presence. That could be graphic design services, copywriting, domain names, hosting, support, and most importantly online marketing like SEO and SEM. You want to know that the company you’re dealing with can offer you a full range of services that relate to your website and that they have good solid marketing skills and experience.  Your website is an investment into the future of your business and you are going to want to make it work for you and it’s going to have a life cycle alongside your business. It’s a long-term project for you and as you develop your business, you will want to make the most out of it using different services to promote your business, as you grow professionally.

7. Choose the Web design company that’s right for YOU

We said it before, but let us say it again – make sure the web design company you choose is the one that’s right for you. That means they understand your business, fit your budget, and have designed things you like.  If you’ve thought through these things and have a company that meets your criteria – you are ready!
 
Think JLB might be the right web design company for your project? Contact us today!
JLB | Beautiful Web Designs + Digital Marketing in Franklin, Brentwood, Nashville TN. Custom Web Design by JLB (www.jlbworks.com) | Nashville TN, Franklin TN, Brentwood TN Web design, SEO, digital marketing, and ongoing support.