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6 SEO Tips for Bing (Yes, Really) // Oct 21 // JLB

*Bonus points if you found this page using Google.*  Optimize Your Business on Bing SEO for Bing may sound like optimizing your vending machine for Mr. Pibb, but Bing has more users than you might expect. According to Search Engine Journal, Bing (and Yahoo!) houses as much as 33% of desktop searches in some industries […]

Enhanced SERPs, SEO, and How to Prepare Your Business // Jun 30 // JLB

Have you noticed that when you type a query into Google that the results you get look a little different than they did a few years ago. It used to be Google presented you with a pretty straightforward list of sites that earned the top spots according to their current algorithm. Today, search result pages […]

Why Landing in Position Zero Is the New Goal of Search Engine Optimization // Apr 30 // JLB

If there’s one thing we can say about the world of SEO, it’s that there’s never a dull moment. For years, businesses like yours were able to keep a steady stream of traffic moving to their website with their regular approach to SEO. Search engine optimization is still crucial to ranking and building visibility online, […]

What does SEO cost? // Apr 09 // JLB

How Much Does Good SEO Cost? Every website needs SEO! Why? Because SEO garners organic growth of your company. Years ago you would find and contact a local business by opening the yellow pages. As it currently stands – Google is the phonebook (among other things). If you want business, ranking highly on Google is […]

5 Tips for Creating Content That’s SEO Friendly Every Time // Mar 30 // JLB

You’ve settled comfortably in a spot in front of your keyboard and you’re ready to crank out some high end content with the intent of fueling your SEO campaign. You’ve heard repeatedly that content is king, and you’re ready to attack it full steam ahead. As your fingers start tapping at the keys, you begin […]

5 SEO Ranking Factors to Top Your List of Priorities In 2019 // Feb 15 // JLB

In the world of digital marketing, nothing stays still for too long. Trends and consumer behaviors are constantly shifting, and this means that you should always be adapting your approach to connecting with your audience online. You probably already know that a dedicated SEO strategy is one of your most important tools for success online, […]

How Promoting Thin Content Can Deliver a Devastating Blow to Your SEO // Dec 30 // JLB

You’ve undoubtedly heard that content is king and getting any sort of traction out of SEO without quality content is next to impossible. What isn’t always delivered in this message is what’s meant by the term “quality content”. Too many times, a business will go all in on blasting out keyword infused content and then […]

Why Google Is the Organic Traffic Powerhouse That Matters Most for Your Business // Nov 15 // JLB

Google has become a household name. Most of us don’t really give much thought to the search engine we use because Google is just there. It’s even come to the point where if we want to know something or have an unanswered question, the natural first response is to just Google it. This all makes […]

The Best Local Pack Ranking Factors of 2018 // Sep 30 // JLB

If you’ve made a local search on Google, you’ve seen a local pack. It includes the businesses outlined at the forefront of the SERP (Search Engine Results Page). In the past, this outlined box listed seven businesses. In a recent change, Google lowered that number to three. And, even worse, experts believe one of these […]

5 Reasons to Combine Your PPC and SEO Marketing Efforts // Sep 15 // JLB

In the past decade, thousands of businesses have increased their investment in digital marketing. There are two branches of digital marketing that involve the advertisement and placement of your website on search engines like Google and Bing. These branches are PPC and SEO. SEO, or search engine optimization, is a free marketing method that requires […]