What to Look for in a Web Design Partner

Author: JLB Support

Published On: April 20, 2021

Did you know that 57% of internet users reported that they would not recommend a business with a poorly designed website? As one of the first things a new visitor is going to notice about your website is the overall design, your layout of images and text, videos and CTA buttons, as well as your overall navigation will need to be spotless. 

A well designed website will create an easy and enjoyable digital space for a visitor to interact with your business. The best web design partner will produce a site for your business that is not only beautiful, but functional. But, how do you know if you’re using the best web design company?

Here’s what you need to look for in a good web design partner:

  1. Industry Experts
  2. Extensive Market Knowledge
  3. Provides a Collaborative Process
  4. Full Scope of Services
  5. Customer Relationships

Industry Experts

The initial impression of a new visitor to your website is very important. This will likely be based on how your website looks, its ease of usability and how informational your site is. This will be a very important first impression as even if they don’t explicitly think about it, this will set the base for how they feel about your website.

A good web design partner will provide you with a design team full of industry experts. They will have the ability to produce beautiful layouts and designs that work for you and your brand. This can include an on-brand, interesting color palette along with balanced incorporation of images and text that represent your business well. Not only do you need a responsive, attractive website, but you’ll want your site to provide visitors with the most information possible. A good web design partner will ensure that your site is up to par with your competitors. 

Extensive Market Knowledge

As industry trends are constantly evolving, so is the digital world. This means that your website will have to keep up with the ever changing digital landscape. When you partner with a web design firm you will want to have a team who understands both of these aspects as they create an effective website for you. 

Competitor research, keyword reports, and the ability to offer the newest features will create a well-designed and useful website for your visitors. Your website will need to further your brand image as well as convert visitors into real paying customers. With the right market knowledge, a good web design partner will be able to ensure your website follows the right market trends. 

Contact JLB today to begin designing your custom, reliable website! 

Provides a Collaborative Process

When creating your unique, dream website, you won’t want to be left in the dark. The best web design partners will need to listen to their clients’ wants and needs. As your website represents your company, you should have the ability to collaborate with your website design partner to incorporate your ideas into the process. Web design should be a back-and-forth between the client and the designers. At JLB Works, your opinion matters.

Full Scope of Services

Simply providing a great looking homepage and intuitive navigation is not enough anymore. With a constantly changing online world full of new widgets and trends, your web design partner should not only collaborate with you to create a stunning, user friendly site, but they should provide the option for updates and varied support. As not everyone is as tech savvy as the next, knowing that you will have additional digital support and guidance after the launch of your site can lift a huge weight off of your shoulders. 

While many web design companies are satisfied with providing simple design services and moving on, a good web design partner will offer this to their clients and continue to provide necessary services to make sure the website is a success.

Pro Tip: Marketing services can help people to find your beautiful website after launch. Because after all, what’s the point in having a great website if nobody finds it?

Customer Relationships

A good web design partner will be able to provide you with any previous work they have completed so your business can see exactly how capable they really are. JLB proudly displays our past work for potential new clients to pursue. A company that doesn’t stand behind their work probably doesn’t produce the best final products.

As designing a website can be a lengthy process, you won’t want to start going down this road with a web design partner that is anything but the best. JLB can produce a website that not only looks great, but provides everything a visitor needs to understand exactly what it is you do and why you’re the business to do it.

Hiring Your Web Design Partner 

If you’re looking for a team of industry experts to provide you with the latest resources that will take your business to the next level, then partnering with a good web design company might be the right move for your business. 

At JLB we provide “business-class” web design services, SEO and digital marketing all in-house with full support. We can help your business define your perfect target market and provide your customer base with the right resources. Our number one goal is to deliver affordable, high-end custom websites with a private collection of proven tools and services that give your business the ultimate advantage. Our results are amazing— just see for yourself! Contact JLB today. 

It’s remarkable working with the team that treats your business they would their own with drive, innovation, humility and a shared love of bringing great things to the wonderful Franklin & Nashville community.


RED DOG WINE & SPIRITS – Nashville Web Design


“In the search of looking high and low for a Ecommerce website design firm, we came across JLB. They are now like a part of our family and strive to do all they can to take our sales and growth to a whole new level. We recommend JLB to everyone we come across looking for a solution to their website needs.”


Chad, BOWADX – Franklin TN Web Design

“JLB has been the driving force  that has launched our company into the media spotlight, gaining us publicity through a broad cross-section of business related media including new apps and interactive activity for our clients. We are moving forward with our second web design with JLB and will continue to make them part of our team.”


John, The Perch – Brentwood TN Web Design

“I started with JLB when they first opened fifteen years ago, when they redesigned a website for me.  They are my go-to company for anything to do with web sites. These guys are professional, talented, creative and an energetic team. I will always go to JLB first for my web design work. Thanks JLB.”


Phyllis, Carneros Winery – Nashville TN Web Design

We were having problems with our online brand and digital marketing. JLB was great. Worked through it with us, created an amazing presence and business is great. The staff at JLB is fantastic too. Friendly and always there for you.


Life Line Repairs – Nashville TN Web Design

I and all of us at Sports & Entertainment Nashville TN have been thrilled with the website you guys did for us, and especially the professional service and communication you guys have shown.


Sports and Entertainment – Nashville Web Design

We interviewed several web design firms, but found that JLB’s talented team was the most creative, innovative, and professional. Choosing JLB has been a great decision! We are fortunate to have JLB be a part of the BMC Metalwork’s future as we continue to enhance our business.


Jimmy, BMC – Franklin TN Web Design

“There were a number of website design companies in Nashville that would have done an adequate job for our company. The difference was that JLB wanted to be our partner and has been for 11 years. STAR Physical Therapy has been blessed to have them as a teammate.”


Regg Swanson, STAR – Franklin TN Web Design