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Powerful Copywriting in Web Designs // Nov 10 // JLB

At JLB, we offer a variety of services including email content development.  Words are powerful, and your email blast is an important component of your business.  We found this article by Kevan Lee on Buffer Social very interesting as it analyzes powerful copywriting. The Big List of 189 Words That Convert: Write Copy that gets […]

Complete Guide to Visual Content // Jul 30 // JLB

Once again, we find Kevan Lee’s writing to be spot on regarding content.  Check it out below: A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images Written by Kevan Lee We love setting goals for improvement here at the Buffer blog, and one of our most recent challenges has been […]

Higher Email Open Rates // Jul 28 // JLB

George Mathew from The Daily Egg has the secret key to unlock higher email open rates.  Read his article below: The Surprising Secret to Higher Email Open Rates Budget for email marketing is on the rise. In fact, email marketing is one the top three investments in B2B marketing, according to the B2B email marketing trends […]

Words and Phrases that Convert // Jul 24 // JLB

Kevan Lee from Buffer has quite the article on copy.  Check it out, today. The Big List of 189 Words That Convert: Write Copy That Gets Your Customer’s Attention Every Time “Join us!” “Sign up!” These phrases litter the huge variety of email newsletter boxes you’ll come across online, and they generally serve the same […]

First Impressions // Apr 28 // JLB

Did you know that it only takes 2.6 seconds after a website loads for viewers to focus on a specific element?   Researchers at Missouri University of Science and Technology proved it using eye tracking software in a recent study.  What does this mean to you?  It means that whatever viewers see first better be […]

Nashville’s JLB Voted Best Web Design and Developer // Apr 11 // JLB

 JLB Wins 2014 Sizzle Award for Best Web Design and Development Company in Williamson County JLB, a full-service web marketing firm voted Best in Williamson County Franklin, TN – JLB, today announced that it was recently awarded the Sizzle Award for Williamson County’s (a South Nashville County serving Brentwood, Franklin and surrounding towns) Best Web Design […]

Why copy still matters // Apr 27 // JLB

There’s no question we’ve become a visual society. Step out your front door, and you’re bombarded with images just about everywhere you turn. Street signs. Billboards. Store windows. Bumper stickers. Symbols. Posters.

Six Tips for Stronger Web Content // May 04 // JLB

How many company websites have you visited recently where the copy (not the headline) impacted you in any way? Do you remember any words, phrases or lasting feelings? Off the top of my head, I can’t cite one example. Given how much time I spend on a computer “surfing the net,” this is sort of […]

Cloud Technology // Apr 15 // JLB

In my free time I write action movie scripts with a writing partner in L.A. It’s something he invited me to be a part of a year ago, and since then we’ve written and pitched three scripts together. This year, writing from a distance became extra hard because of our individual schedules.

Why HootSuite is so sweet… // Feb 21 // JLB

So we’ve been playing a little at Camp JLB. The latest toy? HootSuite. If you’re new to social networking, you might not know what HootSuite does. If you’ve been social networking, you might not realize how far HootSuite extends.