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5 Types of Digital Marketing for Small Businesses // Jan 27 // support

5 Types of Digital Marketing for Small Businesses You may think digital marketing only makes sense for online or international businesses, but internet marketing has a lot to offer for small, local businesses. So, what is digital marketing, and what can it do for your small business? According to HubSpot, “Digital marketing encompasses all marketing […]

What SEO Can and Can’t Do for Your Company // Jan 14 // JLB

SEO is alive and well, and it can be a powerful marketing tactic for your company. Having your website rank on Google will result in organic traffic which will almost certainly lead to sales. In an increasingly digital world, making sure your business is visible online is critical.   But SEO isn’t magic, and it’s important to […]

How to Use Pictures in Your Blog Post // Dec 23 // JLB

Adding optimized pictures to your blog is a lot more of a hassle than just typing a few words. If you’re not a professional photographer, you have to find images online and either pay or be satisfied with the limited selection of free stock photos. Even worse, sometimes you write about a subject (such as this […]

The Importance of Online Directories and Proper Directory Management in 2020 // Dec 02 // JLB

With thousands of companies all competing for customers’ dollars and attention, how are you going to get heard? One tool is through online business directories. Twenty years ago, companies had to buy ad space in the local Yellow Pages to get noticed. Now, however, business directories are digital, and instead of one or two, there […]

How to Create an Eye-Catching Homepage // Nov 20 // JLB

How to Create an Eye-Catching Homepage You wouldn’t let your storefront get dirty, and you wouldn’t hang a poorly designed sign in your window. So why would you live with a bad website? SEO Overview A poorly designed web site gives customers a bad first impression of your business. In fact, it may stop them from […]

How to Build an Email List & Foundations of Email Marketing // Nov 06 // JLB

Email Marketing Matters For ROI Email Marketing is one of the best ways to grow your business. Take a few minutes to read our take on email marketing and how to sustain a strong ROI. To take advantage of JLB’s email marketing service for FREE, fill out a contact form HERE.  What is an email list? […]

6 SEO Tips for Bing (Yes, Really) // Oct 21 // JLB

*Bonus points if you found this page using Google.*  Optimize Your Business on Bing SEO for Bing may sound like optimizing your vending machine for Mr. Pibb, but Bing has more users than you might expect. According to Search Engine Journal, Bing (and Yahoo!) houses as much as 33% of desktop searches in some industries […]

Enhanced SERPs, SEO, and How to Prepare Your Business // Jun 30 // JLB

Have you noticed that when you type a query into Google that the results you get look a little different than they did a few years ago. It used to be Google presented you with a pretty straightforward list of sites that earned the top spots according to their current algorithm. Today, search result pages […]

Are Duplicate Directory Listings Hurting Your Online Reputation? // Jun 15 // JLB

Local SEO is one of the most effective marketing strategies for local businesses. It’s how potential customers in your community find their way to your door and form relationships with your business. For local search engine optimization to be effective, consistency of information – especially in online directories – is key. 

The Best Way to Respond to Google’s Core Algorithm Update // May 30 // JLB

Our friends at Google are constantly tweaking their algorithm, changing things up in minor ways hundreds of times each year. These minor updates are no big deal and don’t really have a major impact on businesses and their search engine optimization. Google is also known to roll out several core algorithm updates during the year […]