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Benefits of Smooth and Clear Copywriting // Jul 08 // support

Your website is often a customer’s first interaction with your business. It’s become customary for a potential customer to learn more about a company online before placing an order or visiting a physical location. Perhaps they find your website through an internet search. Or maybe they come across an advertisement on social media or Google. […]

Tips for Keeping Your Website Secure // Jun 22 // support

Visitors to your website are trusting you to keep their information safe. However, it’s been estimated that hackers attack a website every 39 seconds. So how do you avoid falling victim to hackers? There are many steps you can take that begin back in the initial conversations with web design services. However, general upkeep and […]

What is Search Engine & SEO Marketing? // Jun 08 // support

Defining Search Engine & SEO Marketing     Search Engine Marketing (SEM) and SEO Marketing is a popular means of optimizing content and socially connecting with your online target audience. The world of internet marketing is competitive. It is also quite varied. There are many different ways for a company or website to contact potential […]

6 Ways to Build Your Brand and Online Presence // May 18 // support

Build Your Brand & Online Presence with Internet Marketing Businesses of all industries need to have an online presence. Even if your services seem as low-tech as you can get, you need to be active on the internet. This is where your customers are searching for services. And if you don’t throw your hat into […]

Why Graphic Design Is Important in Website Design // May 04 // support

Graphic Design Is Imperative in Site Planning Graphic design. Websites can serve many different purposes. Ecommerce websites hope to convert visitors into customers. Portfolio websites aim to showcase previous work. Magazine websites convey information. But the thing that unites all of them is that they want to be visually pleasing to visitors. This dictates all […]

Changing Search Habits During COVID-19 // Apr 30 // support

The coronavirus epidemic drastically changed our daily lives. State-wide restrictions might soon be relaxing but many communities are going to continue social distancing. Online hangouts, working remotely, grocery deliveries — the social and business landscapes have changed and won’t be going back to normal any time soon. The way we get our information has also […]

Google AdWords: Explained // Apr 20 // support

AdWords for Digital Marketing There are a wide variety of ways to advertise your company online. However, they are not created equal. Google AdWords can be a great asset, especially if you work with a company that knows how to properly set up an AdWords campaign. But what is Google AdWords? And how can it […]

How to Improve Your Website’s Conversion Rate // Apr 06 // support

The ultimate goal of internet marketing is to get a consumer to take a desired action. This most often comes in the form of a sale. However, it could also include getting someone to sign up for your newsletter, make a donation, or simply make an account on your website. Whatever your goal, there is […]

A Guide to Buyer Personas // Mar 23 // support

It can be easy, after a while, to equate your customers with numbers on a spreadsheet. You become hyper-focused on profits and loss reports, sales goals, ROI, inventory, and so on. And when this happens we lose sight of our customer’s humanity. But they are more than sales numbers. They are people with wants, needs, […]

Responding to COVID-19 in Nashville // Mar 16 // support

Responding to COVID-19 in Nashville It doesn’t take more than a trip to the grocery store to see that there is a lot of local concern over the COVID-19 virus. People are nervous. But a little information can help give you the tools you need to confront the situation with a clear mind. There is […]