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Are Search or Display Ads the Best Option for Your PPC Campaign? // Mar 15 // JLB

Every day the online world is becoming increasingly more crowded. As more businesses attempt to elbow their way into the digital landscape and larger businesses seem to have the advantage from an SEO standpoint, it has become more challenging to gain traction and visibility through search engine optimization alone. If you’ve been thinking about dipping […]

5 Tips for Crafting Effective Text Ads // Feb 28 // JLB

A great text ad is the core of every successful pay per click campaign. It’s a little baffling when you stop and think about the power that is contained in that little block of text. A few words have the potential to completely transform your business from one that is just skimming by in the […]

Mobile shopper conversion with your E-commerce Ad campaigns // Feb 26 // JLB

E-commerce Web Design Mobile Conversion Google Ad Guide Consumers increasingly turn to mobile devices for the final purchase. To capture mobile shoppers, it’s more critical than ever for advertisers to have a simple and effective mobile presence. Keep an eye on 4 key principles for a strong E-commerce campaign strategy for mobile. 1. Create a […]

5 SEO Ranking Factors to Top Your List of Priorities In 2019 // Feb 15 // JLB

In the world of digital marketing, nothing stays still for too long. Trends and consumer behaviors are constantly shifting, and this means that you should always be adapting your approach to connecting with your audience online. You probably already know that a dedicated SEO strategy is one of your most important tools for success online, […]

How Promoting Thin Content Can Deliver a Devastating Blow to Your SEO // Dec 30 // JLB

You’ve undoubtedly heard that content is king and getting any sort of traction out of SEO without quality content is next to impossible. What isn’t always delivered in this message is what’s meant by the term “quality content”. Too many times, a business will go all in on blasting out keyword infused content and then […]

Designing the Perfect Landing Page for Getting the Most Out of Your PPC Campaign // Dec 15 // JLB

Your entire digital marketing strategy is built to accomplish one main goal – to get high-quality traffic pouring into your website. True, there are lots of other things you’re looking to accomplish along the way, like visibility, trust, and a stellar reputation but it’s all done in hopes of generating a surge in traffic. Knowing […]

JLB is Excited to Announce Our Branch in Huntsville, Alabama // Dec 07 // JLB Admin

JLB is excited to announce that a new branch has opened for the Huntsville, Alabama business community.  With so many growing districts and being geographically near the headquarters in Nashville, Tennessee, JLB Alabama has a bright and successful trajectory ahead.  Servicing the area with digital assistance like Website design and development, SEO, Google Ads, Email […]

What You Need to Know for Choosing the Best PPC Platform to Optimize Your Ad Performance // Nov 30 // JLB

Pay per click advertising is an important component of digital marketing for businesses that are looking to earn fast traffic and major traction online. When perfectly optimized, PPC brings targets your audience and delivers highly qualified prospects directly to your door. In fact, it’s so effective that it converts at a rate that’s 50% higher […]

Why Google Is the Organic Traffic Powerhouse That Matters Most for Your Business // Nov 15 // JLB

Google has become a household name. Most of us don’t really give much thought to the search engine we use because Google is just there. It’s even come to the point where if we want to know something or have an unanswered question, the natural first response is to just Google it. This all makes […]

Creating the Ideal Budget for Your Professional Website Redesign // Oct 30 // JLB

Your website is unquestionably the most important marketing tool your business has. It is command central of your inbound marketing strategy and how well it performs can directly impact your bottom line. While too many small businesses are missing this important element – a dismal 45% don’t have a website at all, those that aren’t […]