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You need us….You know you do – Part 5

Author: JLB

Published On: January 23, 2009

It’s a new year and that means its time for a new you, or rather a new brand for your business. And its time to get to work! We are about the cross the finish line as all of our hard work is about to culminate in these next few steps. If you aren’t excited yet, you will be. Read on my friends.

  1. Define the Problem
  2. Envision the End
  3. Define the Approach
  4. Incite Support and Action
  5. Seek Insight
  6. Prototype Potential Solutions
  7. Delineating Tough Choices
  8. Helping the Team Work
  9. Choose the Best Option then Activate
    Now that most of the hard work is behind us, it is finally time to chose the best solution. Designers are great at visualizing different outcomes and seeing the different sides to each option. Designers can talk you through what each choice means for you and your company and can help you see what the future may hold.
  10. Make the Solution Known
    Everything is set and ready to go but there is one problem – no one knows about you yet. This is where your marketing team will get to work but the designer’s job isn’t done yet. Someone has to design all this marketing collateral, right? Designers can help you let everyone (employees, consumers, etc.) know about the new you and once everyone knows, they will start supporting you.

If all this is a little over your head, I know someone who can help you sort through it all…us!

JLB has great designers, writers, web programmers and even a pretty awesome photographer that can guide you through creating a new brand or any other challenge you might throw our way. Browse through our new site and be sure to check out projects we have worked on and what services we offer.

Thanks again to AIGA for laying out this whole process (check out their website to learn even more).

See you next month!

It’s remarkable working with the team that treats your business they would their own with drive, innovation, humility and a shared love of bringing great things to the wonderful Franklin & Nashville community.


RED DOG WINE & SPIRITS – Nashville Web Design


“In the search of looking high and low for a Ecommerce website design firm, we came across JLB. They are now like a part of our family and strive to do all they can to take our sales and growth to a whole new level. We recommend JLB to everyone we come across looking for a solution to their website needs.”


Chad, BOWADX – Franklin TN Web Design

“JLB has been the driving force  that has launched our company into the media spotlight, gaining us publicity through a broad cross-section of business related media including new apps and interactive activity for our clients. We are moving forward with our second web design with JLB and will continue to make them part of our team.”


John, The Perch – Brentwood TN Web Design

“I started with JLB when they first opened fifteen years ago, when they redesigned a website for me.  They are my go-to company for anything to do with web sites. These guys are professional, talented, creative and an energetic team. I will always go to JLB first for my web design work. Thanks JLB.”


Phyllis, Carneros Winery – Nashville TN Web Design

We were having problems with our online brand and digital marketing. JLB was great. Worked through it with us, created an amazing presence and business is great. The staff at JLB is fantastic too. Friendly and always there for you.


Life Line Repairs – Nashville TN Web Design

I and all of us at Sports & Entertainment Nashville TN have been thrilled with the website you guys did for us, and especially the professional service and communication you guys have shown.


Sports and Entertainment – Nashville Web Design

We interviewed several web design firms, but found that JLB’s talented team was the most creative, innovative, and professional. Choosing JLB has been a great decision! We are fortunate to have JLB be a part of the BMC Metalwork’s future as we continue to enhance our business.


Jimmy, BMC – Franklin TN Web Design

“There were a number of website design companies in Nashville that would have done an adequate job for our company. The difference was that JLB wanted to be our partner and has been for 11 years. STAR Physical Therapy has been blessed to have them as a teammate.”


Regg Swanson, STAR – Franklin TN Web Design