Published On: October 19, 2020
How we continue to support our clients after a new site is launched
Your website is important. It’s often the first interaction a new potential customer will have with your business. It’s accessible by most people throughout the world with the touch of a button they keep in their pockets. And this is why you’ve decided it’s time to look into professional web design services.
JLB provides expert care to those in need of a new website. Our professionals work closely with our clients to get a beautiful website that reflects the brand identity of the company.
This often involves a lot of back-and-forth between our designers, project managers, and clients. We want to make sure our clients are happy every step of the way. And then when it comes time to launch a new website, they’re happy to finally have one that not only looks the way they want it to look, but operates the way they want it to operate.
But what happens after launch day? Many companies will simply dust off their hands and leave the website up to the client. But not JLB. We want to ensure the continued success of our clients and their new websites.
This is why our web design services don’t stop once the website is live.
6 reasons why your new website will need online support to stay ahead of the competition:
- Digital Marketing
There are a lot of nasty people on the internet. Even government websites get hacked. There are a variety of things that can be done to protect yourself from these nefarious characters. We put dozens of security features in place to guard your website from potentially-costly hacks.
Some of our security tactics include servers with dual firewalls, limiting login attempts, security software, patch management, and more.
And in the case that a hacker manages to get through these safeguards, we continue to support our clients. We offer 24/7 monitoring and can recover quickly from a hack.
Technology moves along at a very fast rate. New updates are constantly being rolled out. New devices change the specifics we need to address. And a website can quickly be left behind in all of these advancements if it’s not properly maintained.
Preventative maintenance and diagnostics are important to a website that continues to optimally operate. This includes updating plugins, analyzing website data, and troubleshooting any misfires that might pop up along the way.
Misfires are infrequent, but they happen. It’s inevitable that a link might become broken or a video source disappears. These types of problems can seem difficult, but experts can usually solve them quickly from the backend of the website.
JLB offers 24/7 emergency engineering support in addition to web design services. Our webmaster support team is available should you find your website isn’t operating as cleanly and efficiently as you would like.
We know these instances can drastically affect the experience of your visitors and work to solve them quickly.
And just how technology continues to evolve, so will your business. New locations might open up. New services and products might be offered.
This will require modifications to be made to your website to best highlight your recent changes. An up-to-date website is the best way to properly portray your business.
Web design services continue to be offered after launch. This means you can get that new page you need, or change existing pages to better reflect your current offerings. Your website needs to be unique and useful, but it also needs to be accurate.
Ongoing support should also include spreading awareness about your business. What’s the point of having a great website if people can’t find it?
Digital marketing is the best way to get the word out there. There are a wide variety of methods that can be employed and tailored to your particular industry and customers.
Social media marketing, Google Adwords, email marketing, and more can be put into action for your company. JLB has worked with many local middle Tennessee companies to improve their online presence and drive traffic to their website.
Search engine optimization (SEO) is another great way to support a website after web design services have been completed. This is the practice of optimizing your website content — and producing specific content — in order to gain the attention of search engines.
High rankings in relevant search results can have dramatic effects on the success of your website. This is a specialized practice that requires frequent upkeep, attention, and adjustments as time moves on. JLB proudly provides these services to help our clients get the largest possible return from their website.
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