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SSL – Shared or Dedicated?

Author: JLB

Published On: July 30, 2010

When you open your online storefront to accept credit cards, you enter a world of ever-increasing security. One important piece to your new shopping experience, is an SSL certificate. SSL stands for Secure Socket Layers and it is a protocol to provide security over the internet.  That just means that any information transferred from your web site through an SSL connection will be encrypted so that it can’t be intercepted and read by a random third party.

Many web hosts will allow customers to use a shared SSL certificate for free. This sounds like a great idea, and for some it really is all that is needed. However, for a small fee, you can purchase your own dedicated or private certificate. So, what’s the difference?

  1. The URL changes when using a shared certificate, but stays the same with a private certificate
    • Dedicated SSL will use your own URL in the address bar:
    • Shared SSL will use some version of the host machine information:
  2. A shared certificate can cause a warning to pop up to users on some browsers since the certificate is owned by the host and not the web site owner. This doesn’t mean the certificate isn’t working, but it may cause concern with some customers. You are the owner of a dedicated SSL.
  3. With a dedicated SSL, you can choose the level of security for your web site. With a shared SSL you inherit the security settings set by the host.
  4. Some out of the box shopping carts require a dedicated SSL. For some reason, some carts just don’t know how to deal with the URL differences in a shared certificate, forcing the issue of purchasing a dedicated certificate.

Shared and dedicated SSL certificates both provide security for your web site. They both use the same encryption methods to transfer data over the web. They both make that little lock show up on the browser letting you and your customers know the information is safe. The decision is yours.  Take a look at your needs, the size of your store, your typical user and your budget for the site.  It all comes down to user experience and dollars and cents.

It’s remarkable working with the team that treats your business they would their own with drive, innovation, humility and a shared love of bringing great things to the wonderful Franklin & Nashville community.


RED DOG WINE & SPIRITS – Nashville Web Design


“In the search of looking high and low for a Ecommerce website design firm, we came across JLB. They are now like a part of our family and strive to do all they can to take our sales and growth to a whole new level. We recommend JLB to everyone we come across looking for a solution to their website needs.”


Chad, BOWADX – Franklin TN Web Design

“JLB has been the driving force  that has launched our company into the media spotlight, gaining us publicity through a broad cross-section of business related media including new apps and interactive activity for our clients. We are moving forward with our second web design with JLB and will continue to make them part of our team.”


John, The Perch – Brentwood TN Web Design

“I started with JLB when they first opened fifteen years ago, when they redesigned a website for me.  They are my go-to company for anything to do with web sites. These guys are professional, talented, creative and an energetic team. I will always go to JLB first for my web design work. Thanks JLB.”


Phyllis, Carneros Winery – Nashville TN Web Design

We were having problems with our online brand and digital marketing. JLB was great. Worked through it with us, created an amazing presence and business is great. The staff at JLB is fantastic too. Friendly and always there for you.


Life Line Repairs – Nashville TN Web Design

I and all of us at Sports & Entertainment Nashville TN have been thrilled with the website you guys did for us, and especially the professional service and communication you guys have shown.


Sports and Entertainment – Nashville Web Design

We interviewed several web design firms, but found that JLB’s talented team was the most creative, innovative, and professional. Choosing JLB has been a great decision! We are fortunate to have JLB be a part of the BMC Metalwork’s future as we continue to enhance our business.


Jimmy, BMC – Franklin TN Web Design

“There were a number of website design companies in Nashville that would have done an adequate job for our company. The difference was that JLB wanted to be our partner and has been for 11 years. STAR Physical Therapy has been blessed to have them as a teammate.”


Regg Swanson, STAR – Franklin TN Web Design