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Five Reasons You Need a Content Management System

Author: JLB

Published On: July 2, 2009

So, you’ve decided to create a new web site for yourself or your company. You have lots of decisions to make about design, navigation, page layout and content. But, what about after you launch that site? How are you going to update the content? How are you going to keep it looking fresh so that people keep coming back?

You have two options when building a web site: update manually, or with a content management system (CMS). Drupal, WordPress and Textpattern are a few content managment systems you may have heard of. We created Swift, a CMS here at JLB that we think is top notch!

Why would you want a CMS instead of manually updating your site? Glad you asked. Here are five good reasons to ask your web developer to add a CMS to your site:

1. Update your site anytime: With a CMS you can update your web site any time you please. You don’t have to call or email your web developer and wait around for them to change the breaking news that you want to feature on the home page. You can do it right now, at midnight, in your pajamas.

2. Save money: Yes, a CMS will cost a little more in the beginning to set up, but think of the money (and time) you will save. No more paying hourly rates for content updates.

3. It’s easier than you think: You have a gmail account. You upload pictures to your Facebook page. You can totally do this! It’s not rocket science. It’s more like sending an email to a friend and maybe adding an attachment.

4. Keep a consistent look: When a site is made up of a bunch of separate HTML pages, sometimes one gets missed when updating the design. Not with a CMS site. Your site will be built in a template so the design is consistent on every page. If you add a new page, it shows up exactly where you want it in the navigation every time! Consistency is key in getting your message across to you customer

5. DIY is so 2010! Come on…Take the plunge! You don’t want to be 2000-late!

If you’re looking for someone to bring your site into the next decade, we’re happy to help!

It’s remarkable working with the team that treats your business they would their own with drive, innovation, humility and a shared love of bringing great things to the wonderful Franklin & Nashville community.


RED DOG WINE & SPIRITS – Nashville Web Design


“In the search of looking high and low for a Ecommerce website design firm, we came across JLB. They are now like a part of our family and strive to do all they can to take our sales and growth to a whole new level. We recommend JLB to everyone we come across looking for a solution to their website needs.”


Chad, BOWADX – Franklin TN Web Design

“JLB has been the driving force  that has launched our company into the media spotlight, gaining us publicity through a broad cross-section of business related media including new apps and interactive activity for our clients. We are moving forward with our second web design with JLB and will continue to make them part of our team.”


John, The Perch – Brentwood TN Web Design

“I started with JLB when they first opened fifteen years ago, when they redesigned a website for me.  They are my go-to company for anything to do with web sites. These guys are professional, talented, creative and an energetic team. I will always go to JLB first for my web design work. Thanks JLB.”


Phyllis, Carneros Winery – Nashville TN Web Design

We were having problems with our online brand and digital marketing. JLB was great. Worked through it with us, created an amazing presence and business is great. The staff at JLB is fantastic too. Friendly and always there for you.


Life Line Repairs – Nashville TN Web Design

I and all of us at Sports & Entertainment Nashville TN have been thrilled with the website you guys did for us, and especially the professional service and communication you guys have shown.


Sports and Entertainment – Nashville Web Design

We interviewed several web design firms, but found that JLB’s talented team was the most creative, innovative, and professional. Choosing JLB has been a great decision! We are fortunate to have JLB be a part of the BMC Metalwork’s future as we continue to enhance our business.


Jimmy, BMC – Franklin TN Web Design

“There were a number of website design companies in Nashville that would have done an adequate job for our company. The difference was that JLB wanted to be our partner and has been for 11 years. STAR Physical Therapy has been blessed to have them as a teammate.”


Regg Swanson, STAR – Franklin TN Web Design