JLB Blog

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The Importance of Online Directories and Proper Directory Management in 2020 // Dec 02 // JLB

With thousands of companies all competing for customers’ dollars and attention, how are you going to get heard? One tool is through online business directories. Twenty years ago, companies had to buy ad space in the local Yellow Pages to get noticed. Now, however, business directories are digital, and instead of one or two there […]

How to Create an Eye-Catching Homepage // Nov 20 // JLB

How to Create an Eye-Catching Homepage You wouldn’t let your storefront get dirty, and you wouldn’t hang a poorly designed sign in your window. So why would you live with a bad website? SEO Overview A poorly designed web site gives customers a bad first impression of your business. In fact, it may stop them from […]

What does SEO cost? // Apr 09 // JLB

How Much Does Good SEO Cost? Every website needs SEO! Why? Because SEO garners organic growth of your company. Years ago you would find and contact a local business by opening the yellow pages. As it currently stands – Google is the phonebook (among other things). If you want business, ranking highly on Google is […]

Digital Marketing Tips for Educational Institutions and Services // Jul 01 // JLB

There are 6,900 accredited postsecondary institutions in the United States, including traditional universities, community colleges, for-profit organizations and online schools. This is the highest number ever. And what this means is that competition for applicants is fierce. Couple this with the fact that: Modern day students spend at least 3 hours per day online Over […]

A Quick Guide to Using YouTube for Business // Feb 12 // JLB

When brands start to think about their social media strategy it’s usually platforms like Facebook, Twitter or Instagram that are factored into the equation. With video being a huge focus in digital marketing, it’s important to remember that YouTube is a social network and optimizing it will increase visibility and create huge engagement for your […]

3 Digital Marketing Elements You Shouldn’t Ignore // Oct 11 // JLB

The homepage of any website is the most important page. When analyzing the traffic statistics of almost any type of website available online today, the homepage typically gets more traffic than any other page. Your homepage is the first thing most visitors see and the beginning of their relationship with your company or brand. With […]

Should Your Digital Marketing Strategy Incorporate New Tech? // Oct 04 // JLB

Looking to create a digital marketing strategy that meets your goals and helps your business to become successful? While your company branding, types of campaigns, the amount of time and money you invest and how you work your campaigns all matter greatly when it comes to success —most people don’t realize just how much tech […]

Does Your Business Need Multiple Websites? // Mar 30 // JLB

Questions about website design in Nashville are best answered as though they are personal. What that means is that every business is different and each faces different challenges. That does not mean that Brentwood and Franklin TN businesses cannot find solutions to their unique questions or problems. It simply means that the best solutions and […]

Why Should I Have a Website? // Oct 10 // JLB

Article from http://www.cleart.com. At the end of 2011 about 245 million people (~80% of population) were online in the United States and about 10% of all website access was being done through mobile devices. In an interconnected world, it’s more important than ever to have a great website. Let’s look at 10 reasons why you […]