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Web Design, SEO and Social Media – how does it all matter? // Mar 16 // JLB

People are often saying that they only need their website to just be an online brochure.   Sounds great in theory and in fact is partly what a well designed website is all about.   But to think of your website as just a brochure is really missing the opportunity.   Even if you feel that you just […]

Social Media // Dec 29 // JLB

Wishing you a Happy New Year from team JLB!  Here is a great blog post by Kevan Lee: “One of the best ways I’ve found to learn new things on social media is to try new things. We experiment, we make mistakes. We succeed, and we fail. And we get a better feeling for how […]

Powerful Copywriting in Web Designs // Nov 10 // JLB

At JLB, we offer a variety of services including email content development.  Words are powerful, and your email blast is an important component of your business.  We found this article by Kevan Lee on Buffer Social very interesting as it analyzes powerful copywriting. The Big List of 189 Words That Convert: Write Copy that gets […]

Going Viral // Sep 01 // JLB

10 of the Most Creative Ice Bucket Challenge Videos These Challengers Went Above and Beyond for a Great Cause Check out this article by Elise Moreau, Trends Expert on webtrends.about.com The #IceBucketChallenge was one of the biggest viral sensations of 2014. You couldn’t refresh any of your social feeds without seeing a video shared of some famous […]

Complete Guide to Visual Content // Jul 30 // JLB

Once again, we find Kevan Lee’s writing to be spot on regarding content.  Check it out below: A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images Written by Kevan Lee We love setting goals for improvement here at the Buffer blog, and one of our most recent challenges has been […]

Higher Email Open Rates // Jul 28 // JLB

George Mathew from The Daily Egg has the secret key to unlock higher email open rates.  Read his article below: The Surprising Secret to Higher Email Open Rates Budget for email marketing is on the rise. In fact, email marketing is one the top three investments in B2B marketing, according to the B2B email marketing trends […]

Facebook 101 // Jul 26 // JLB

A big shout out to Buffer’s Kevan Lee for bringing us the latest on Facebook’s changes.  Read his article below: New Facebook Page Redesign: Everything You Need to Know to Optimize Your Page Notice anything different about your Facebook page? Facebook is in the process of rolling out a series of changes for all business pages, […]

Words and Phrases that Convert // Jul 24 // JLB

Kevan Lee from Buffer has quite the article on copy.  Check it out, today. The Big List of 189 Words That Convert: Write Copy That Gets Your Customer’s Attention Every Time “Join us!” “Sign up!” These phrases litter the huge variety of email newsletter boxes you’ll come across online, and they generally serve the same […]

The Ultimate Guide to Using Images in Social Media // Jul 22 // JLB

Wondering how to capture your audience with images on social media?  Check out the latest by Sajo George called The Ultimate Guide to Using Images in Social Media We usually digest visual information better than text-based content. We can make use of this when optimizing our social media marketing campaigns to give ourselves an edge […]

27 Marketing Tips That’ll Woo Your Visitors and Win Them Over // Jul 20 // JLB

Neil Patel captured the essence of strategic blog writing in his article below:   Having a website isn’t enough. Slapping a website together and offering a few paid products or services doesn’t ensure that you’ll make money. Even if your offering is superb, there is still no guarantee that you’ll generate any income. Given the vast number […]