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Compelling Facts About Website Design

17 Must-Read Stats About Website Design and Optimization

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1) 40% of people will abandon a web page if it takes more than three seconds to load. (Source: Econsultancy)

2) $1.1 trillion of all retail sales in 2011 were “web-influenced.” (Source: Forrester Research)

3) 46% of mobile users report having difficulty interacting with a web page, and 44% complain that navigation was difficult. (Source: Keynote)

4) The change in a website bounce rate spikes to 100% when a page takes 4 seconds or more to load. It jumps to 150% if a page takes 8 seconds or more to load. (Source: Mobile Joomla)

5) Over 80% of marketers consider increasing overall conversion a dominant priority for their website optimization programs. (Source: MarketingSherpa)

6) 78% of client-side respondents stated that their company was extremely or quite committed to delivering the best online user experience. (Source: Econsultancy)

7) 70% of marketers resoundingly reported they are using website optimization lessons to inform offline campaigns and other marketing communications. (Source: MarketingSherpa)

8) A study of Fortune 500 websites showed that 63% have content above the fold, 50% feature a scrolling content window of some kind, 63% use high quality images that connect with their users, and the average loading time is 6.5 seconds. (Source: Go-Globe.com)

9) 48% of users say that if they arrive on a business site that isn’t working well on mobile, they take it as an indication of the business simply not caring. (Source: MarginMedia)

10) 62% of companies that designed a website specifically for mobile had increased sales. (Source: Econsultancy)

11) Only 22% of marketers say they’re ahead of the curve when it comes to responsive design. 29% say they have “average” experience level, 23% say they’re behind the times, and 4% say they’re hopeless. (Source: eMarketer)

12) 69% of North American marketers say dynamic, personalized content is important for their website. Only 5% say it’s of low importance. (Source: Marketing Charts)

13) Only 55% of companies are currently conducting any online user experience testing. (Source: Econsultancy)

14) While 78% of marketers reported that their broader marketing campaigns were at least somewhat driven by website optimization results, only 47% of marketers indicated that their web design or product development actually changed as a result of optimization lessons. (Source: MarketingSherpa)

15) 86.6% of U.S. SMBs cite websites as their most important digital marketing tactic. (Source: eMarketer)

16) 90% of people use multiple screens sequentially. (Source: uberflip)

17) More than 9 out of 10 respondents (95%) agreed with the statement that “good user experience just makes sense.” (Source: Econsultancy)


It’s remarkable working with the team that treats your business they would their own with drive, innovation, humility and a shared love of bringing great things to the wonderful Franklin & Nashville community.

 

RED DOG WINE & SPIRITS – Nashville

 

“In the search of looking high and low for a website design firm, we came across JLB. They are now like a part of our family and strive to do all they can to take our sales and growth to a whole new level. We recommend JLB to everyone we come across looking for a solution to their website needs.”

 

Chad, BOWADX – Franklin TN


“JLB has been the driving force  that has launched our company into the media spotlight, gaining us publicity through a broad cross-section of business related media including new apps and interactive activity for our clients. We are moving forward with our second web design with JLB and will continue to make them part of our team.”

 

John, The Perch – Brentwood TN


“I started with JLB when they first opened fifteen years ago, when they redesigned a website for me.  They are my go-to company for anything to do with web sites. These guys are professional, talented, creative and an energetic team. I will always go to JLB first for my web design work. Thanks JLB.”

 

Phyllis, Carneros Winery – Nashville TN


We were having problems with our online brand and digital marketing. JLB was great. Worked through it with us, created an amazing presence and business is great. The staff at JLB is fantastic too. Friendly and always there for you.

 

Life Line Repairs – Nashville TN


I and all of us at Sports & Entertainment Nashville TN have been thrilled with the website you guys did for us, and especially the professional service and communication you guys have shown.

 

Sports and Entertainment – Nashville


We interviewed several web design firms, but found that JLB’s talented team was the most creative, innovative, and professional. Choosing JLB has been a great decision! We are fortunate to have JLB be a part of the BMC Metalwork’s future as we continue to enhance our business.

 

Jimmy, BMC – Franklin TN