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The Top Social Media Trends for Business in 2018 // Feb 05 // JLB

There’s always a flurry of digital marketing predictions at the beginning of the year. It’s an exciting time of looking into the future. But, a couple months later the dust settles, and we get a much clearer picture of what to expect in the coming months. Now is the perfect time to look at the […]

Optimize SEO for Voice Search with These Key Strategies // Dec 30 // JLB

The way that people are searching for content is changing. Nearly 60% of searches are now done from a mobile device. Mobile users who use voice search are making up a more of that number than ever before. With the shift in how content is being searched, comes the need to shift how we approach […]

5 SEO Experts You Need to Be Following on Twitter // Dec 20 // JLB

As a business, your Google ranking can make or break you. Every company, every brand is looking for ways to drive views and engagement.

How To Build Great Content for Mobile Consumption // Dec 10 // JLB

Have you been thinking about implementing a mobile first design in your marketing strategy, but wonder if this is the best place to put your marketing resources?

Outrank Your Competitors on Google with This 1 Simple Strategy // Dec 08 // JLB

Don’t let your low search ranking cause you to miss out on business opportunities. Show Google that your site is relevant by launching this strategy. Search engine optimization has become a necessary component of any modern digital marketing plan. If potential customers cannot easily find your website on Google, you are likely forfeiting sales to […]

5 Inspiring Instagram Brands You Need to Be Following // Dec 01 // JLB

Instagram, with 800 million active monthly users, has become a social media marketing dream come true, and many brands are jumping on. In fact, about 70% of businessess now use Instagram for social media marketing. Some brands do Instagram better than others. Here are 5 of our favorite brands on Instagram and why they inspire […]

The Top Ten Digital Marketing Blogs: SEO, PPC, and Social // Nov 22 // JLB

Ever wanted a list of the top digital marketing blogs all in one spot? We’re sharing some of the blogs that we consider to be the top in the industry. They cover SEO, PPC, and social media news, trends, and tips as well as provide educational resources. Google Webmaster Central Blog If you want the […]

The SEO Lessons We Learned in 2017 and How it Will Impact 2018 // Nov 22 // JLB

As a leading SEO specialist serving Nashville, TN, JBL Works is hardwired into the perpetual flux that is SEO. And over the last 10+ months our company and the digital marketing community at large have learned some valuable SEO lessons that, if leveraged wisely, could reap big dividends in 2018. Good content is increasingly important […]

How Paid Social and Organic Social Should Work Together // Nov 10 // JLB

As their names imply, paid social media and organic social media are two distinctly different entities. On the surface, it might seem that the two approaches are incompatible. However, JLB Works, a respected social media marketing firm serving Nashville, TN, believes the two can and should work together. First, let’s define the two terms. Paid […]

How to Incorporate Video into Your Social Marketing Strategy // Nov 08 // JLB

Everyone knows how fast things move in today’s digital age– not to mention the sheer number of sensory imprints we’re exposed to everyday. With attention spans shrinking by the second, it should come as no surprise that viewer message-retention is 95 percent when seen as a video, versus 10 percent when read as text. Video […]