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Tips for Optimizing Medical Services Landing Pages // Jun 15 // JLB

It really wasn’t that long ago that the best way to build a medical practice was through word of mouth. The idea was that if you provided exceptional care to your patients, they would, in turn, share their experience and positive impressions of your office with their friends. Easy enough, right? Welcome to 2018, where […]

Why SEO and PPC Are the Perfect Marketing Combo // Jun 10 // JLB

No matter what type of business you’re in, knowing how to cultivate relationships with customers through digital marketing is a skill that’s become a necessity. Not only is this a skill set that brings customers directly to your door, but also builds a reputation and trust in your brand. For new and small businesses that […]

How to Choose the Right Web Design for Your Business // May 07 // JLB

If you’re just starting a business, or have recently realized that your current web design just isn’t working, the process of choosing the best design is overwhelming. You’re going to find hundreds of website building platforms, each of which will have their own list of features. How do you know what you want, when you […]

Why Small Businesses Need to Optimize for Mobile First Indexing // Apr 30 // JLB

You’ve probably been hearing a lot lately about mobile first indexing. It’s been a major move on Google’s part in making the internet a friendlier place for the mobile user, and with good reason. Google says that 61% of users are unlikely to return to a mobile site that they had trouble accessing, and 40% […]

What the Latest Trends in E-commerce Mean for Your Business // Apr 23 // JLB

By 2020, e-commerce sales are expected to exceed $4 trillion and account for more than 14% of retail spending. If there’s one thing we know for certain, it’s that e-commerce is a growing industry. E-commerce is such a big part of the consumer landscape that it’s hard to remember that Amazon, the world leader in […]

How to Optimize Your Google My Business Page for Maximum Results // Apr 16 // JLB

SEO is competitive. Search engines are a jungle filled with businesses trying to elbow each other out of top ranking spots. Often, small businesses throw their hands up in the air, completely overwhelmed by the competition on search engines. It can feel impossible to get noticed when you’re in a sea of giants with massive […]

How and Why to Make Your Website More Secure // Mar 19 // JLB

Have you checked the news lately? There’s a lot going on in the world, but there never seems to be a shortage of news stories about hackers and cybercrimes. It’s something that is on people’s radars now more than ever, and security on the internet has become a very big deal. One of the first […]

Is Facebook Live Right for Your Business? // Mar 05 // JLB

Maybe you’ve heard all the buzz about how video is the sweet spot in digital marketing right now. Video is great, but how you do video matters too. Platforms like Facebook Live, which offers live streaming capabilities to its users, are showing us that there’s more potential with video than we previously imagined. Facebook Live […]

The Top 5 Ecommerce Blogs You Should be Reading // Feb 26 // JLB

In the vast world of e-commerce, we could all use a little help from our friends. There’s always something to learn, and the more information the better, so we turn to the vast internet for advice. But, tracking down great content about e-commerce is like trying to find that elusive needle in a haystack. Everything […]

A Quick Guide to Using YouTube for Business // Feb 12 // JLB

When brands start to think about their social media strategy it’s usually platforms like Facebook, Twitter or Instagram that are factored into the equation. With video being a huge focus in digital marketing, it’s important to remember that YouTube is a social network and optimizing it will increase visibility and create huge engagement for your […]